Blog
All the latest…
From business updates and marketing tips to how to thrive in self employed life and everything in between. Grab yourself a cuppa and get stuck in.
Small Business Marketing Trends for 2025
In 2025, marketing is all about blending AI, authentic content, voice search, AR, and sustainability to create real connections with your audience, while tapping into interactive and social shopping trends for even greater engagement. Want to dive deeper into these trends and learn how to apply them to your business? Read the full blog now »
How to Ace Email Marketing When You’re Time Poor
Between juggling clients, running social media, and remembering to drink water, finding time for email marketing can feel impossible. But here’s the thing—email is worth it.
Here’s how to make email marketing work for your business without giving up too much of your precious time (or sanity). »
How to Write an Effective Christmas Marketing Email
Christmas is the perfect time to connect with your audience in a way that feels festive, engaging, and, most importantly, sales-driven.
So, how do you write an email that not only spreads cheer but also drives results? Let’s dive in »
Letting Your Customers Do the Talking - the Power of User-Generated Content
Marketing doesn’t have to be a solo effort! One of the most powerful and budget-friendly tools is right under your nose: your customers. Welcome to the world of User-Generated Content (UGC) — where your fans become your best marketers! Curious to learn how? Head this way…
Q4 countdown : 5 top tips to end 2024 on a high
Whether you've completely on track or have had some up’s and downs (who hasn’t!?!), let’s embrace the back to school vibes September brings and have a renewed focus on smashing our goals and bringing in the results we were dreaming of back in January. >>
how to sleigh your festive marketing campaigns
The Summer Hols are only just coming to an end but …. the ‘BER months are coming, which means it’s time to get your Christmas marketing plans in place.
So dust off your fave Chrimbo jumper, grab a hot chocolate and let’s dive in to my top ten tips for “sleighing” your festive marketing campaigns. >>
Small Biz Lessons from TV Show Storytelling
The first in the Small & Mighty Spotlight series, where a wonderful Small Biz Owners get to share their story and top tips.
This month we have Kim Rossiter who transitioned from a career in TV to entrepreneurship. In this post she discusses the importance of storytelling and how your business, like a great TV show, has the power to captivate, inspire, and build a loyal fanbase.
3 AI-mazing marketing tactics you can use as a small business
AI, it’s something we hear a lot about in the press and on socials BUT is there a way to use it within your small business?
Absolutely!! Head this way for three easy-to-implement ways you can use AI within your business. >>
How do you look? The importance of brand photography (and what makes a great photo)
Join guest expert, Jemima Willcox as she discusses the importance of brand photography and how make your brand stand out and shares her top tips for creating eye-catching shots. Read more >>
5 Simple Steps to Increase Your Productivity as a Self-Employed Human
Working for yourself means juggling countless tasks while trying to maintain a personal life. In this post Elena from EL Creative shares the top 5 productivity steps she swears by for keeping her on track.
5 Budget-Friendly ways to market your business
Want some tips on how you can achieve great results without breaking the bank? Head this way >>
Crafting Compelling Stop Motion Content: A Guide to Standing Out in a Crowded Social Media Landscape.
Guest expert, Alice Loveday, delves into the art of crafting stop motion content that not only captures attention but also drives engagement and achieves your desired outcomes. Read more >>
How to create loyal customers that refer
learn about creating deeper connections and how to improve your customer experience with the power of retention and referral strategies
Social Inspo for May 24
May is on the way! Need some inspo to help you plan your social content for the month? Head this way for content ideas, a curated list of awareness events PLUS three ways you can give your profiles a spruce up for Summer >>
unlocking global success: marketing your small business internationally
key strategies and tips for small business owners looking to market their products or services on a global scale.
Green Growth: Eco-Friendly Marketing Strategies
We all wanna do our bit for the planet right?! In this blog post, we'll explore creative and effective ways for lovely small business owners like you to create an impact while minimising your environmental footprint.
Steps to believing in yourself
Guest blogger, Kate Cherry shares her tips for believing in yourself and looking after yourself that have really helped her on her self employed journey.
Small biz, big impact – big brand tactics you can use for your small biz
Think that some bits of marketing are just for the big brands? Think again, there are many tactics that big brands use that you can implement within your wonderful small business to. Read on to find out more >>
3 easy ways to make your marketing more inclusive
Want some easy to implement tips to make your small business welcoming and accessible to everyone? Head this way >
The benefits of getting to know your ideal customer
It can be easy to leap in to marketing your business, however to make it as effective as possible you need to really understand WHO you are targeting and creating all that lovely content for.
Head this way to find out more about creating ideal customer profiles and the benefits they bring >